Ventures

Phashtag

As social media becomes increasingly dominated by photos, there needs to be a way for marketers to understand what these photos mean. Phashtag uses proprietary image recognition technology to deconstruct social media photos and pinpoint exactly which brands and products users are interacting with. From this brands are able to discover the most popular social media content, identify trends at an early stage and access detailed analytics. Phashtag brings social media monitoring to the visual web.

Joshua Sideris

Computer Engineering, Lassonde School of Engineering - York University , 2014

Ragavan Thurairatnam

Computer Engineering, York University, 2013

Steven Wellman

Business Administration, Western University, 2013